Release date Jun 03, 1966
Promotional film • For The Beatles • Directed by Michael Lindsay-Hogg
Last updated on October 8, 2023
Filming location: EMI Studios, Studio One, Abbey Road, London, UK
Previous film Nov 23, 1965 • Shooting of "Ticket To Ride (Intertel promo video)" promo film
Article May 19, 1966 • Paul McCartney and John Lennon listen to the Beach Boys' "Pet Sounds"
Session May 19, 1966 • Recording "For No One"
Film May 19, 1966 • Shooting of "Rain (Version 2 - Black & White)" promo film
Film May 19, 1966 • Shooting of "Paperback Writer (Version 1 - Colour)" promo film
Film May 19, 1966 • Shooting of "Paperback Writer (Version 2 - Black & White)" promo film
Officially appears on Paperback Writer / Rain (UK)
1966 • For The Beatles • Directed by Michael Lindsay-Hogg
1966 • For The Beatles • Directed by Michael Lindsay-Hogg
The Beatles were unwilling to appear on television to promote their upcoming new single, “Paperback Writer / Rain.” Instead, they took part in a two-day shoot which produced a total of seven promotional films for the two songs. All those films were directed by Michael Lindsay-Hogg and produced by Tony Bramwell, with a technical team supplied by InterTel.
The idea was that we’d use them in America as well as the UK, because we thought, ‘We can’t go everywhere. We’re stopping touring and we’ll send these films out to promote the record.’ It was too much trouble to go and fight our way through all the screaming hordes of people to mime the latest single on Ready, Steady, Go!. Also, in America, they never saw the footage anyway.
Once we actually went on an Ed Sullivan show with just a clip. I think Ed Sullivan came on and said, ‘The Beatles were here, as you know, and they were wonderful boys, but they can’t be here now so they’ve sent us this clip.’ It was great, because really we conned the Sullivan show into promoting our new single by sending in the film clip. These days obviously everybody does that – it’s part of the promotion for a single – so I suppose in a way we invented MTV.
Geore Harrison – From “The Beatles Anthology” book, 2000
On the first day, May 19, 1966, The Beatles and the film crew gathered at EMI Studios, Studio One, in Abbey Road. The first task was to film colour versions of “Rain” and “Paperback Writer” for the Ed Sullivan Show in the US. This was done from 10 am to 10:40 am for “Rain” and from 1:10 pm to 2 pm for “Paperback Writer.” They also recorded a personal introduction to Ed Sullivan with their faces hidden behind coloured transparent plastic sheets, and Ringo declaring:
Well, I’m sorry we can’t be there in person, you know, to do the show, but everybody’s busy these days with the washing and the cooking… and er, we hope you like it… and, er, one’s called “Rain” and one’s called “Paperback Writer”.
Ringo Starr
In the afternoon, between 3:30 and 6:30 pm, they filmed black-and-white promotional clips for the UK television, two for “Paperback Writer” and one for “Rain.”
In all of these films, Paul McCartney can be seen with a chipped front-top tooth, the result of a moped accident he had in December 1965.
At 7 pm, Paul McCartney moved to Studio Three to join the overdub session for his song “For No One,” where horn player Alan Civil added a French horn part.
The following day, May 20, 1966, The Beatles and the film crew relocated to Chiswick House to film additional versions of “Rain” and “Paperback Writer.”
Version | Filmed | Colour or B&W? | Description | Broadcast |
Version 1 | May 19, 1966 | Colour | The Beatles are standing. | June 5, 1966, in “The Ed Sullivan Show”, in the US |
Version 2 | May 19, 1966 | Black & white | Two takes of “Rain” were edited together to create this version. A brand new restored edit, taken from both takes, was released on the compilation “1+”, released in 2015. | June 3, 1966, in “Ready Steady Go“, in the UK |
Version 3 | May 20, 1966 | Colour | The Beatles are filmed at Chiswick House. This version was included in the three-disc versions of the compilation “1+”, released in 2015. | June 9, 1966, in “Top Of The Pops“, in the UK |
From the liner notes of The Beatles’ 1+ Video Collection, 2015:
The promos for ‘Rain’ were shot on consecutive days along with the films made for ‘Paperback Writer’. The first version on disc 2 is from the second day’s filming at Chiswick House, west London. Although shot in colour, this version was transmitted in black and white the day before its UK release on BBC’s Top of the Pops. The episode went out on 9 June 1966, between 7.30 and 8 pm.
The second clip is a newly edited version that was videotaped at Abbey Road the day before the Chiswick Park filming that predominately uses a rarely seen version. One of the original black and white versions was shown for the first time on Ready Steady Go! on Friday 3 June. A highlight is John attempting to mime the backward vocal at the end of the song.
The band knew of Michael Lindsay-Hogg, who directed both shoots, through his work on Ready Steady Go! A full-time employee of Associated Rediffusion. Hogg asked for time off to shoot the promo films for The Beatles. His bosses reluctantly agreed, then deducted two days’ pay from his salary.
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